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Growth Studio

Where you plan how to grow the business: build campaigns by channel and use AI to generate the operational plan — always as a draft for review.

🕒 Updated on Aug 31, 2026📖 ~1 min read

What you find on this screen

A portrait of the screen, read from the screen itself — it changes when the screen changes.

Available actions

New campaignCreate Partnerships funnel in the CRMYesNoSaveGenerate plan with TenkaiCloseDelete

The list shows

NameChannelStatusPeriodBudgetLeadsUTM

Form fields

StatusSituação da campanha no ciclo de execução, por exemplo ATIVA.
CanalCanal de aquisição usado pela campanha, como Google, Instagram ou parcerias.
ObjetivoObjetivo declarado da campanha, o que ela precisa gerar.
OrçamentoVerba prevista para a campanha no período informado.
InícioData de início do período de veiculação da campanha.
FimData de encerramento do período de veiculação da campanha.

Start here

What it's for
Centralizes your marketing/growth campaigns and turns a short brief into an actionable plan (structure, keywords/audiences, copy, creatives and calendar) with AI support.

How to

Playbooks
The library brings ready-made tactics (build in public, Google, Meta, partnerships) for inspiration. Use them as a starting point for the audience/objective before generating the plan.

Rules

Nothing gets published on its own
The AI generates a DRAFT. It stays saved in the campaign for you to review, adjust and only then execute on the channels. Tenka never publishes an ad or post automatically.
Unique UTM
Each campaign has a unique UTM (tracking identifier). It's what, in the future, links the lead to the campaign and allows measuring the real CAC and ROI per campaign.

Frequently asked questions

The more context, the better
The plan the AI generates — structure, keywords, copy, creatives and calendar — comes from what you enter in the campaign: objective, channel, budget and period. The more concrete the context (who it's for, what the offer is, what the differentiator is), the more usable the draft turns out instead of generic. And "draft" is the key word: everything is reviewable before any use — nothing is published on its own. If you're starting from scratch, the playbooks in the library serve as a starting point.
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